Posted in May 5, 2010 ¬ 05:01h.Esteban Kolsky
Parature (not a client, in case you are keeping track of who is and who isn’t) introduced this morning a new product: Parature for Facebook. It is the first in a line of products they say are going to be introduced in the next few months where they port their customer service solution to Social Networks [...]
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Customer ExperienceCRM, Customer Service, extension, Facebook, FBML, parature, parature for facebook, scrm, social channels, social crm, social media, social network, socnet
Posted in November 9, 2009 ¬ 01:45h.Esteban Kolsky
Part 1 – Introduction Part 2.1 – SCRM-E2.0 Pivot Point Part 2.2 – SCRM Business Functions Part 3 – SCRM Rules Layer We find ourselves now having to decide which channels (remember? Social CRM is adding social channels to CRM) we are going to use to deliver the business functions we picked earlier, and to [...]
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Customer Experiencecem, channels, CRM, Customer Experience, customer relationship management, methodology, multi-channel, multichannel, Roadmap, scrm, soccrm, social channels, social crm, social media