I first wrote about collaborative service in 2002 when few Forums vendors existed. We have seen since the launch of very large and very successful communities, a fair amount of them using Lithium, one the leading vendors for communities. They use a deployment model that helps their customers leverage reputation and analytics. I asked Sanjay [...]
Read the rest of this entry »Master Interviews: 1 – Frank Eliason (@comcastcares) talks about justifying SCRM Master Interviews: 2 – Marshall Lager (@Lager) talks about the Future of SCRM Master Interviews: 3 – Bob Warfield @BobWarfield) talks about the World of SCRM In case you don’t know Ed Thompson, he is the Gartner analyst doing research, writing, and presenting on [...]
Read the rest of this entry »Master Interviews: 1 – Frank Eliason (@comcastcares) talks about justifying SCRM Continuing on the series of Master Interviews I conducted the past few weeks, I am now very pleased to introduce one with Marshall Lager. If you don’t know Marshall, he wrote for Destination CRM for what seems like forever, and has recently opened his [...]
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