Posted in November 6, 2009 ¬ 09:19h.Esteban Kolsky
Funny thing happened to me this week. I attended the Enterprise 2.0 conference in San Francisco and an SCRM conference showed up. It all started with the keynotes on day one: Tammy Erickson from nGenera delivered the opening address (she did a great job) talking about the differences between traditional enterprise and Enterprise 2.0: changes [...]
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Customer Experienceadobe, Conference, convergence, CRM, customer centric, customer-driven, customers, deployment, e2, e20, enterprise 2.0, ngenera, scrm, soccrm, social crm, strategy, tactics, user-centri, users
Posted in August 31, 2009 ¬ 23:47h.Esteban Kolsky
I have six very interesting interviews that I conducted over the past two weeks that I’d like to share with you. When I first started this project I wanted to ask different people the same questions, so we could compare how different backgrounds view the challenges we have ahead for SCRM and the progress of [...]
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Customer Experienceapproval, comcast, comcastcares, deployment, executive support, frank eliason, interview, Metrics, results, ROI, scrm, sm, social media
