Posts Tagged ‘cx’

The Roadmap to SCRM – Part 5 of 5

Part 1 – Introduction Part 2.1 – SCRM-E2.0 Pivot Point Part 2.2 – SCRM Business Functions Part 3 – SCRM Rules Layer Part 4 – SCRM Channels Layer Alas, the last part of this series (and my favorite) communities. I do believe that communities are going to become the most important part of any social [...]

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The Roadmap to SCRM, Part 3 of 5

Part 1 – Introduction Part 2.1 – Pivot Point Part 2.2 – Business Functions It is important to recap a couple of things that we said before: The SCRM Strategy is composed of multiple sub-strategies, some of which you may already have in existence The roadmap to SCRM is an iterative process, where you will [...]

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